‘Vivid Sydney’ Wins 8 Gold Medals At IFEA Pinnacle Awards

Vivid Sydney 2024 – Humanity has won 8 gold medals at the International Festival & Events Association’s (IFEA) Pinnacle Awards.

The Pinnacle Award winners were announced during the IFEA Annual Convention & Expo in Pittsburgh, the United States of America.

The IFEA’s Pinnacle Awards celebrate the best in event innovation, creativity & excellence in categories ranging from programming and marketing campaigns to sustainability initiatives.

Owned, managed & produced by Destination New South Wales (NSW), Vivid Sydney 2024 – Humanity attracted 2.42 million attendees from Friday the 24 of May to Saturday the 15th of June 2024.

Vivid Sydney 2024 – Humanity won the following gold medals:

• Best Event Website
• Best Promotional Poster
• Best Sponsor Activation – Sennheiser
• Best Overall Sponsorship Program
• Best Accessibility Program
• Best Overall Entertainment Program
• Best Event/Program Within an Event to Benefit A Cause – Our Shared Humanity at Refettorio OzHarvest
• Best Event (Within an Existing Festival) – Tekno Train by Paul Mac

They also won 9 silver medals:

• Best TV Promotion
• Best Video Promotion
• Best Radio Promotion
• Best Facebook Site
• Best Instagram Site
• Best Digital/Social Ad Series
• Best Promotional Photograph
• Best Outdoor Billboard
• Best Street Banner

They also won a single bronze medal for Best Multimedia Component.

Vivid Sydney 2025 – Dream will take place from Friday the 23rd of May to Saturday the 14th of June 2025.

I am so proud that Australia’s largest festival of light, music, ideas & food has received 18 medals at the 2024 Pinnacle Awards.

Gill Minervini, ‘Vivid Sydney’ 2024 – ‘Humanity’ Festival Director

Winning 18 medals at the 2024 Pinnacle Awards provides global recognition for the Southern Hemisphere’s largest multi-artform festival.

Steve Cox, Destination NSW Chief Executive Officer