NSW To Boost Japanese Tourist Numbers: Global Launch For ‘Vivid’ 2018 Dates

New South Wales (NSW) Premier, Gladys Berejiklian, has invited the largest ever Japanese travel trade delegation to visit Vivid Sydney 2018 in a bid to build on the record number of tourists who took part in this year’s festival.

Japan is the 6th largest market for international visitors to the state. In the year ending in March 2017, NSW welcomed 165,000 Japanese visitors who stayed 3.1 million nights & contributed an estimated AUD$339 million to the NSW visitor economy.

Ms Berejiklian made the announcement in Tokyo overnight at the global launch of the Vivid Sydney 2018 dates.

“We are seeing a resurgence of Japanese visitors to our shores & we want to see that grow even further” Ms Berejiklian said.

“Not only is this great for forging closer ties with Japan but more tourists coming to NSW is vitally important for our local economy”

Ms Berejiklian announced that the NSW Government’s tourism & major events agency, Destination NSW, had invited a record 50 Japanese travel agents & wholesalers to experience Vivid Sydney 2018.

“This will be the largest ever Japanese travel trade delegation to be invited to come & experience Vivid Sydney first hand & then return home to sell Vivid Sydney packages for 2019” the Premier said.

In 2017, 5,062 Vivid Sydney packages were sold to visitors from Japan, up from 4,710 packages in 2016 (a 7.5% increase).

Ms Berejiklian revealed a record 2.33 million people attended this year’s Vivid festival.

Vivid Sydney 2017 attracted 247,712 national & international visitors, an increase of around 35% on 2016. These visitors stayed a total of 804,399 nights (up 30%) & contributed over AUD$143 million (up 30%) to the NSW economy.

Vivid Sydney 2018 will be held from May 25th to June 16th.

Media Release: Vivid Sydney

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Darling Harbour Shines As An Illuminated Playground During ‘Vivid Sydney’

Walls of water, fantastical fountains, fireworks & family fun

Vivid Sydney has turned Darling Harbour into a night time playground featuring spectacular light shows that include projections, water fountains, lasers, fireballs & fireworks.

Destination New South Wales (NSW) Chief Executive Officer & Executive Producer Of Vivid Sydney, Sandra Chipchase, said “As a Vivid Sydney precinct, Darling Harbour is much loved by families who enjoy its wide-open spaces, easy accessibility and proximity to public transport & a huge array of restaurants and cafes. The precinct’s large scale projections & interactive installations cater for families of all ages”

Visitors who work up an appetite taking in the lights & sights will not leave the entertainment hub hungry with plenty of food options to choose from at Cockle Bay Wharf, Harbourside, Darling Quarter & King Street Wharf.

Darling Harbour is walking distance to the nearby Barangaroo (South) light precinct where Vivid Sydney’s magic continues until the 17th of June.

Darling Harbour highlights include:

  • Tumbalong Lights: Take open space, the night sky & add 32 extraordinary dazzling beams of moving light. The result? A stunning exhibit where spotlights create patterns over visitors as they walk between the suspended lights within Tumbalong Park. Visitors to Tumbalong Lights can check in at the Huawei Phone Booth to capture & share a souvenir GIF featuring the light beams shooting into the night sky as the backdrop.
  • Magicians Of The Mist: This extraordinary showcase of art & technology features huge projections of mystical beings shone onto walls of water 60 metres wide & 40 metres high while 12 massive pumps throw 28 tonnes of water into the air every minute. The spectacle is enhanced with lasers, searchlights, jets of flame, music & fireworks. The Magicians Of The Mist show plays every half an hour from 6pm-11pm AEST nightly with fireworks added to the 7pm & 8:30pm shows each Friday & Saturday. An extra fireworks display has now been added at 7pm on Sunday the 11th of June 2017.
  • The Gift Of Sight: Journey into the darkness armed with a special ultraviolet (UV) flashlight to discover incredible artworks created with invisible UV ink in this spellbinding installation from The Fred Hollows Foundation as it celebrates 25 years of saving sight.
  • The Light Playground at Darling Quarter: Bring the kids & explore this dazzling interactive installation featuring 3 different play spaces in modified shipping containers. Enjoy Giant Light Bright’s over-sized interactive black pegboard, Light Bubble Forest, where illuminated 1.5 metre high columns are filled with thousands of colour changing bubbles & Glow In The Dark Illumination, showcasing black light luminescence. Disc jockeys entertain the crowd from 6pm to 10pm AEST Thursday to Sunday.
  • Inspired By The Sea: The wave-like roof of the Australian National Maritime Museum is the canvas for a spectacular projection that showcases the sea’s majesty, mystery & its power to influence artists, writers and collections. This stunning projection is a collaboration with University Of Technology Sydney animation students.
  • Expressive mobile technology: Visit the Huawei Hub for an interactive multimedia experience of sound, light & art featuring animated faces on the new Huawei P10 phone.
  • Revolutions by Shepard Fairey: A free, outdoor exhibition of the 16 large-scale, music-themed artworks of iconic American artist, Shepard Fairey, known around the world for his iconic imagery including the Barack Obama HOPE poster campaign & album cover art for bands from Led Zeppelin to The Smashing Pumpkins. Each artwork is printed on wood panels & showcases his signature style and passion for music culture. (26th of May – 17th of June, 1-25 Harbour Street, Darling Quarter)

Vivid Sydney is the world’s largest festival of light, music & ideas, which for 23 days – from the 26th of May to the 17th of June 2017 – transforms the ‘Harbour City’ with its unique, colourful, creative canvas. In 2016, Vivid Sydney attracted a record 2.31 million attendees. Vivid Sydney is owned, managed & produced by Destination NSW, the NSW Government’s tourism & major events agency. Vivid Sydney features large scale light installations & projections – Vivid Light; music performances & collaborations – Vivid Music (including Vivid LIVE At The Sydney Opera House) & creative ideas, discussion and debate – Vivid Ideas, all celebrating Sydney as the creative hub of the Asia-Pacific. Vivid Sydney is in its 9th year. For more information, visit www.vividsydney.com.

Media Release: Vivid Sydney

‘Vivid Sydney’ Breaks Global Record

124,128 lights send ‘Vivid Sydney’ installation into the
‘Guinness World Records’™ books

Vivid Sydney, the world’s largest festival of light, music & ideas, has once again cemented itself as a record-breaking international event. Guinness World Records, the global authority on record breaking, has awarded Vivid Sydney installation, Dreamscape, with the title for the ‘Largest interactive lighting display’.

Made of 124,128 lights, Dreamscape, created by Vivid Sydney veteran, 32 Hundred Lighting, links the entire Circular Quay precinct from the iconic Sydney Opera House to the Sydney Harbour Bridge into 1 cohesive canvas of light. It allows participants to decide the colour, texture & pattern of the lighting across the cityscape via 3-dimensional interactive modelling in a control room in Circular Quay. With the simple touch of a button, Vivid Sydney guests of any age have the power to create their own masterpiece, using the ‘Harbour City’ as their muse.

In achieving the Guinness World Records title, Dreamscape trumped its own Vivid Sydney 2016 predecessor, Dress Circle, which was also a 32 Hundred Lighting creation that illuminated Circular Quay. This year, the addition of the Cahill Expressway to the installation adds an additional 1 kilometre of lights to the record.

Sandra Chipchase, Chief Executive Officer Of Destination New South Wales & Executive Producer Of Vivid Sydney, said “Each year when we produce Vivid Sydney, we want interstate and international visitors to be awed by what they see & we want locals to be proud of what our city brings to the world. Breaking a Guinness World Records title shows the global calibre of our festival & breaking our own title shows that we will never rest on our laurels”

Iain Reed, Managing Director Of 32 Hundred Lighting, said “We are beyond thrilled to break our own Guinness World Records title & be internationally recognised for our work. Our team is so passionate about what we do & it is a pleasure to be part of Vivid Sydney once again, illuminating this great city!”

Those wanting the opportunity to experience & interact with the record-breaking installation have until the 17th of June to head down to Vivid Sydney & join in the action.

Media Release: Vivid Sydney

Spotlight: Feast In The Forest As Martin Place Morphs Into An Urban Jungle

Lights, cameras, appetites: The heart of the city sparkles for ‘Vivid Sydney’

It is Martin Place – but not as you know it – when the heart of the city centre comes to life after dark as an utopian urban jungle & sizzling foodie hotspot during Vivid Sydney, the world’s largest festival of light, music & ideas, on until the 17th of June.

Visitors will be surrounded by the colour, movement, sounds & smells of incredible installations and projections including forests, frogs and fountains created by some of the world’s most innovative light artists & complemented by food prepared by some of New South Wales (NSW)’s best chefs & producers.

Porteño will lead an Argentinian inspired menu of NSW meats cooked over an open flame fire-pit while visitors can quench their thirst with some of NSW’s best beverages with James Squire Beer & Cider, Archie Rose Gin and Vodka, Cattleyard Brewing Co. Beer & Azure Wines all served at the bar.

Culinary & creative duo, Motti + Smith, have curated an epic partnership between sweet legends Black Star Pastry & N2 Extreme Gelato to produce a glow cave of wondrous delights. Don your neons, step into the black lit box & light up your senses with tasty treats including a glow in the dark donut.

Sandra Chipchase, Destination NSW Chief Executive Officer & Executive Producer of Vivid Sydney said: “Visitors will literally see Martin Place in a new light when some of the world’s best creative & technological wizards join forces with some of the state’s most creative chefs in a showcase of grand, interactive installations & spectacular culinary collaborations that bring the precinct to life during Vivid Sydney

Program highlights include:

  • Urban Tree 2.0 – The mushroom-shaped CTA building is transformed into a giant luminous mushroom-shaped tree teeming with exotic creatures where rivers flow, plant-life grows & a glowing frog tries to catch a caterpillar for dinner.
  • Atmos – Starry, starry night: A magical, overhead display of rippling, ghost-like scrims & ribbons above the dining area, recreating the majesty of our ‘Southern Lights’, the Aurora Australis.
  • re/FRACTION – The 20-metre undulating, curved water veil of the Lloyd Rees Fountain – a very familiar landmark – reinvented in a most unexpected way, using light to add vibrancy & moments of newfound delight. The Fountain comes to life every night by throwing brilliantly glittering, refracted light across the Fountain’s length, filling the cascade with vibrant colour, movement & animated characters.
  • Twelve-Tone – Play these 12 interactive, illuminated stacks, representing the musical tones that make up an octave, to create hologram-like visual effects and patterns & hear the sounds of the musical scale.
  • Deep Forest – Explore an oasis created by the fusion of artists & chefs where forest & feasting come to the urban jungle of Martin Place, designed by production powerhouse Motti+Smith.
  • Waratah – To honour this iconic plant native to NSW, this huge, interactive, inflatable light sculpture gives visitors a larger-than-life experience of the aesthetics of this magnificent bloom.
  • Lux Populi – Soaring 10 metres above the forest floor with a kilometre of glowing neon rope reflecting off the skyscrapers in the finance district, this tree-like installation transforms glass & concrete into a sparkling corridor of light. Below, the chefs from renowned restaurant Porteño will cook a genuine Argentine barbecue on an open fire fueled by wood & coal. They will be joined by special guest chefs, Luke Powell (LP) (LP Quality Meats) & Ibrahim Kasif (Stanbuli), with Vivid Sydney-inspired specials that will run each night of the festival.

About Vivid Sydney

Vivid Sydney is the world’s largest festival of light, music & ideas, which for 23 days – from the 26th of May to the 17th of June 2017 – transforms the ‘Harbour City’ with its unique, colourful, creative canvas. In 2016, Vivid Sydney attracted a record 2.31 million attendees. Vivid Sydney is owned, managed & produced by Destination NSW, the NSW Government’s tourism & major events agency. Vivid Sydney features large scale light installations & projections – Vivid Light; music performances & collaborations – Vivid Music (including Vivid LIVE At The Sydney Opera House) & creative ideas, discussion and debate – Vivid Ideas, all celebrating Sydney as the creative hub of the Asia-Pacific. Vivid Sydney is in its 9th year. For more information, visit www.vividsydney.com.

Media Release: Vivid Sydney

‘Vivid Sydney’ 2017’s Record Opening

The opening weekend of Vivid Sydney has seen more than 326,000 attendees take in the world’s largest festival of light, music & ideas.

Minister For Tourism & Major Events, Adam Marshall, said “Vivid Sydney promised to return bigger, bolder & brighter with a program that would delight visitors from around the world & it has certainly achieved that with more than 326,000 attendees celebrating the opening weekend”

“The festival continues to be warmly received & we have already seen a 10% increase on last year’s opening weekend attendance which is fantastic news for the state’s visitor economy”

“With more than 2 weeks of Vivid Sydney remaining, there is still plenty of time to be part of Australia’s largest event. With a remarkable line-up of events still to come, I encourage everyone to plan ahead & visit more than once to get the most out of their Vivid Sydney experience”

Families can start their Vivid Sydney experience earlier in the evening with lights on at 5:30pm AEST at Chatswood’s futuristic steampunk world & Taronga Zoo’s Lights For The Wild. Darling Harbour’s Magicians Of The Mist & the immersive Trapdoor at Vivid Sydney’s new precinct Barangaroo (South) are also proving popular for families.

The Light Walk continues to impress & extends from The Rocks to Circular Quay where the city’s laneways feature many hidden gems & into the Royal Botanic Gardens which is delighting visitors with grand sunflowers and Birds Of Lumos. Martin Place is also winning foodie fans with its gourmet delights & Urban Tree 2.0.

Highlights still to come include Vivid Ideas Game-Changer, Shepard Fairey, who will live paint a mural in the central business district as well as a huge program of music events across the city including Curve Ball at Carriageworks & the Eye Live Project at Sydney Tower Eye.

Visitors to Vivid Sydney are encouraged to plan ahead & take advantage of the extra 9,000 public transport services running during the festival & importantly, to leave the car at home.

Vivid Sydney is owned, managed & produced by Destination New South Wales (NSW), the NSW Government’s tourism and major events agency & continues until Saturday the 17th of June 2017. For more information, visit www.vividsydney.com.

About Vivid Sydney

Vivid Sydney is the world’s largest festival of light, music & ideas, which for 23 days – from the 26th of May to the 17th of June 2017 – transforms the ‘Harbour City’ with its unique, colourful, creative canvas. In 2016, Vivid Sydney attracted a record 2.31 million attendees. Vivid Sydney is owned, managed & produced by Destination NSW, the NSW Government’s tourism & major events agency. Vivid Sydney features large scale light installations & projections – Vivid Light; music performances & collaborations – Vivid Music (including Vivid LIVE At The Sydney Opera House) & creative ideas, discussion and debate – Vivid Ideas, all celebrating Sydney as the creative hub of the Asia-Pacific. Vivid Sydney is in its 9th year. For more information, visit www.vividsydney.com.

Media Release: Vivid Sydney

‘Vivid Sydney’: How To Shine On Your Digital Device

The wonder of Vivid Sydney 2017 will be enjoyed through an exclusively designed Snapchat lens, live streams on Facebook, a specially curated Spotify playlist as well as an improved smartphone application & website, further enhancing the Vivid Sydney experience for visitors.

Destination New South Wales Chief Executive Officer & Executive Producer of Vivid Sydney, Sandra Chipchase, announced the new digital innovations today.

“Vivid Sydney 2017 will be bigger, bolder and brighter than ever before, and we’re making sure the digital experience for our visitors is as well,” Ms Chipchase said.

“Last year Vivid Sydney attracted a record 2.31 million attendees, and this year we expect the festival to be just as popular”

“We know how important digital technology is to people’s lives, and we encourage all visitors to Vivid Sydney to share their images and experiences on their digital platforms”

“At its core, Vivid Sydney is about embracing new technologies, and our digital offering must reflect that” she said.

In 2017 Snapchat will offer a specially designed lens – an animated graphic which can be overlayed on a user’s face to augment the image. The exclusive Vivid Sydney lens, inspired by the animated Vivid Sydney ribbon graphic, will see neon patterns layered over the face of the person in the picture.

Snapchat Geofilters will also be available, providing a fun way for visitors to share where they are by adding a location overlay to their Snap. Vivid Sydney has exclusively reserved five geographic precincts including Circular Quay, Taronga Zoo, Tumbalong Park, Kings Cross and the MCA throughout the festival.

“As Snapchat users pass into the precinct they will be able to choose from the set of five geo-filters, which will in turn encourage attendees to make sure they explore multiple precincts to collect the full Vivid Sydney set,” Ms Chipchase said.

In another first, Vivid Sydney 2017 will also offer audio files via its smartphone application and website, which provide an audio description of each light installation and key venue.

“People who use the Vivid Sydney 2017 smartphone application will be able to listen to audio descriptions of the artworks, with beacon technology triggering the files to play as people pass by each artwork and through the different precincts,” Ms Chipchase said.

Vivid Sydney’s musical director Stephen Ferris is also partnering with Spotify to create a Vivid Sydney playlist.

“Stephen will curate a playlist with music from Vivid Music and Vivid LIVE’s impressive list of artists,” Ms Chipchase said.

The Vivid Sydney 2017 native smartphone application will also include improved navigation, usability, push notifications, and calendar and event ticket integration.

To visit the Vivid Sydney 2017 website go to www.vividsydney.com.

Media Release: Vivid Sydney

Lights On! It’s Time To Shine For Super-Sized ‘Vivid Sydney’

Vivid Sydney has bathed Sydney in breathtaking colour & a dizzying array of special effects as the world’s largest festival of light, music & ideas switched on for 23 nights from 6pm tonight, the 26th of May 2017.

Featuring 7 light precincts & more than 90 large scale light installations and projections, Vivid Sydney will run bigger, bolder & brighter until the 17th of June.

New South Wales (NSW) Minister For Tourism & Major Events, Adam Marshall, said “It Is all systems go as the city becomes a massive, creative canvas from tonight, with art & technology coming together to present awe-inspiring creations conjured by some of the world’s leading creative minds & technology innovators”

“Visitors to Vivid Sydney come for the lights & stay for the sights of this great state. In 2016, Vivid Sydney welcomed a record-breaking 2.31 million attendees. In 2017, we are hoping to surpass last year’s massive AUD$110 million injection into our state’s visitor economy” he said.

More than 180 local & international artists have created the light installations & projections for Vivid Sydney including The Rocks, Campbell’s Cove, the Royal Botanic Gardens, Taronga Zoo, Martin Place, Darling Harbour & festival debutante, Barangaroo (South).

Projections will illuminate iconic buildings & landmarks throughout the city including the Sydney Harbour Bridge & the Museum Of Contemporary Art as well as the organic backdrops of enormous trees & natural rockscapes in the Royal Botanic Gardens.

The ultimate canvas, the sails of the Sydney Opera House will feature Audio Creatures, an indescribable world of colour & light featuring imaginary sea creatures lurking deep in the harbour & shimmering plant life.

Special effects & animations are found at every turn from the ground below visitors’ feet at Barangaroo (South) to Darling Harbour’s Magicians Of The Mist, a 50 metre high water fountain featuring 40 metre high projections, lasers, fireworks, flames & a dramatic soundtrack.

North of the Harbour, a steampunk waterworld themed adventure awaits in Chatswood while giant illuminated lanterns of endangered animals are sparking conversations about conservation at Taronga Zoo.

Destination NSW Chief Executive Officer & Executive Producer of Vivid Sydney, Sandra Chipchase, said “Over the next 23 days, visitors can take their pick of hundreds of events including more than 284 Vivid Ideas discussions and creative forums in 59 venues that will explore our creative future or more than 390 Vivid Music performances in more than 40 venues featuring a range of genres from indie folk & electronic music to musical theatre & jazz”

Festival highlights include:

Light

  • Lighting Of The Sails: Audio Creatures: The Sails of the World-Heritage listed Sydney Opera House will be brought to life by Audio Creatures: a series of imaginary creatures curated and designed by visionary director Ash Bolland. Audio Creatures will feature morphing and mesmeric marine creatures and plant life, cut with sleek futuristic technology across the iconic Sails. Audio Creatures will be set to a bespoke soundtrack by Brazilian electronic producer Amon Tobin.
  • Organic Vibrations: Australian contemporary artist Julia Gorman and French collective Danny Rose will create a new artwork projected onto the heritage-listed façade of the Museum of Contemporary Art Australia (MCA). The installation will use projection-mapping techniques to bring to life images originally made by Gorman in watercolour, oils, and marker pen depicting sinuous lines and colours inspired by the natural world. (The Rocks)
  • Magicians Of The Mist: Fantastical fountains, flame jets, lasers, music, fireworks and walls of water show the power of creativity and innovation in this spectacular projection. (Darling Harbour)
  • Trapdoor: Discover what optical illusions are in store if you dare to step onto this fantastical floor mural that tells otherworldly stories of Barangaroo. (Barangaroo South)
  • Electric Forest: The forest comes to life as never before, from wild hanging fruits to schools of fish, when you enter this strange world of illuminated plants, illusions and a psychoacoustic soundtrack. (The Royal Botanic Garden Sydney)
  • Lights For The Wild: Shine a light on the plight of endangered animals with your interactive wristband and gaze in amazement at the beauty of these majestic, giant illuminated lanterns – you can even step into the mouth of PJ the Port Jackson Shark! (Taronga Zoo)
  • Steampunk Waterworld: Peer into an incredible submerged steampunk water world of lights, sounds and special effects at the Reflection Pool in The Concourse. (Chatswood)

Music

  • Curve Ball: Creatives, artists and musicians join forces to deliver this immersive, large scale, live music audio and visual spectacular combining quality dance music and stunning visuals. (3pm-10pm Sunday 11 June, Carriageworks).
  • Hidden Sydney – The Glittering Mile: The roller coaster ride into the story of Kings Cross and the colourful cast of characters from its gritty, glittery past. (25 May – 18 June, The World Bar, Kings Cross).
  • Nick Murphy (Formerly Known As ‘Chet Faker’) Presents Missing Link: The charismatic hitmaker returns, premieres new material and resurrecting old favourites in an ambitious inthe-round performance. (1 -3 June, Sydney Opera House).
  • Dappled Cities: One of the most beloved indie bands to emerge from Sydney over the past two decades presents new album IIIII (pronounced five), complete with immersive lighting spectacle in this one-off concert. (4 June, City Recital Hall)

Ideas

  • Game-Changer Talks Series: Hear from the creative forces shaping our world and lives, including Buzzfeed founder, CEO and media visionary Jonah Peretti. (28 May, City Recital Hall); influential Academy Award-winning director Oliver Stone (28 May, City Recital Hall) and iconic American artist Shepard Fairey (17 June, Sydney Town Hall). Fairey, the artist behind the Barack Obama HOPE campaign, will also create a public mural in the heart of Sydney’s CBD during the festival, while an exhibition of his music-themed works is on display at Darling Quarter.
  • The Sunrise Conference: Delve deep into the future of technology, business and innovative start-up ecosystems at this enlightening forum.(31 May)
  • Semi Permanent: Hear about our innovation future straight from the source in a series of interactive, immersive experiences with world leading innovators from Getty Images, Nike, Uber, Google and more. ( 25-27 May)
  • Clipped Music Video Festival: Learn from artists and filmmakers at this creative hub as they collaborate and debate and celebrate the art form of music videos. (3 June)
  • Good Design Festival: Join design luminaries, experience the best in all things design and celebrate the winners of the 2017 Good Design Awards and exhibition. ( 8-11 June)
  • Rhodes: Creative: Explore tomorrow’s technologies today with hands on activities including 3D printing and robotics. (28 May – 16 June)
  • The Vivid Ideas Exchange: You name it, there’s probably a session about it, debating and dissecting everything from fashion to placemaking, storytelling, ageism, marketing, health, innovation, big data and mixed reality. Events at the Vivid Ideas Exchange run every day from 10am to 5pm on Level 6, Museum Contemporary Art Australia throughout Vivid Sydney.